While you are building your list, you want to build a good relationship with them. The money is not in the list, but in the relationship you have with the list. Let’s see how you can get immediate email responses from that relationship you’re building.
“How far you go in life depends on your being tender with the young, compassionate with the aged, sympathetic with the striving, and tolerant of the weak and strong. Because someday in your life you will have been all of these.” ~ George Washington Carver
When you email your list, do you give them a real good reason why the email you send will benefit them? And I’m not talking from your perspective, but from their perspective.
What do you know about your list?
Do you know their struggles?
Do you know about what they worry about?
Do you know what their experiences been like?
How can you relate to them?
When it comes to failure, in a sense failure is good because you more likely can feel what your prospects are feeling when it comes to growing a home business. You’re experiences will be the same as theirs, with this in mind, your email list will be more open to listen to you.
But your goal is to get each person within your email list so excited that they are willing to go take action no matter what obstacles may get in their way. Being able to point out the struggles that they went through or are currently going through and bring them solutions will open up their eyes.
But solutions just won’t get them up on their feet to take action.
You want to put some type of parameters for your list to meet and a convenient way for them to respond. Also you want them to give the reasons why responding to your offer will benefit them.
For a targeted list, it can definitely get you more responses.
There are 6 ways to get more of an immediate response from your email list. Let’s see what they are….
Limited Availability – When you make an offer to your list of products, rebates, discounts, or whatever the case maybe, you can definitely get them on their feet but letting them know to “hurry” before you run out of what you’re offering.
Premiums - Many people are attracted to packages of some sort. For example, having a Las Vegas package of 4 days, 3 nights in Caesars palace can get a lot of people to take action.
Deadlines – This can definitely give people a sense of urgency. Showing your target market what they can get by a certain date will work with any of the strategies to get an immediate response.
Multiple Premiums – Why have just one premium where you can give more. If you’re doing online marketing, you can really entice people by having a package including an online market system, as well as setting up a blog and have them get coached by you for 2 days to help them get their business up and running.
Discounts For Fast Response, Penalties For Slow Response – We’re all pretty familiar with this. How many times have you been to a seminar, workshop or webinar where you can get a packages, products, services, or start a home business for a discount by a certain date and get penalize any time after that date? I do have to admit, this strategy works well on me because I always want to get more for my money.
Ease Of Response – You definitely do not want a confused, convoluted way for your targeted list to respond to you. Time and time again, I’ve seen many people make great offers, but it was so difficult to respond back and purchase the item. This is how a lot of people lose a lot of potential customers and business partners. The Easier it is to respond back to you, the better!
When you’re able to apply these strategies, you will start to see a big difference in your sales conversions. This information was taken from Dan S. Kennedy’s “The Ultimate Sales Letter” which I highly recommend. Giving a sense of urgency is key when it comes to getting more sales. When your list see that they will lose out if they don’t act on a certain time or giving an incredible offer that they just can’t refuse and can’t get anywhere else, you will see the results you want. If you noticed, more and more programs are using the 100% commission option to get more people which is definitely a great win/win for everyone!
Now It’s Your Turn!
Has this post been helpful for you? How have you given your list a sense of urgency? Is this a missing link to your marketing campaign? Please share and comment below. I look forward to reading them!
Struggling with your home business? Are you confused about how to really market it? Many of you are left in the dark and I like to bring light to you. I like to introduce to you a step-by-step simple formula that has been working for me.
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